Lisa Martinez, Founder, is a fusion of creative and strategic, with a penchant for storytelling across the digital landscape. A Franciscan University graduate, she studied writing, mental health, and Theology. Her expertise in sales and marketing was gained from 15+ years serving in the corporate arena, higher education, hospitality industry, and working with Small Businesses, Non-profits, Entrepreneurs, and Startups in areas such as digital marketing, sales, management and business development.
Driven by consumer behavior, Lisa is passionate about utilizing digital mediums to create brands stories that engage and move the needle. Her service-oriented, detailed style operates within view of the big picture to amplify organizations.
PRIMARY SKILL SETS:
Content Marketing: Strategy, copywriting, editing, blogging, SEO, social media management + campaigns, email marketing, and graphic design.
Branding: Logo design, rebranding, positioning.
Website: Project Management, web design, optimized copywriting, web maintenance, graphic design, art direction, photography/editing, ecommerce, membership.
STRENGTHS: Strategic, Connectedness, Communication, Belief, Developer
Bob McCarty, Board Member, is a pastoral ministry consultant and trainer and has been in professional ministry since 1973, serving in national, diocesan, parish, school, and community programs. He offers workshops and training programs in ministry skills and issues internationally. Bob is also the chair of the Board of Directors for Saint Mary’s Press.
His recent books are Thriving in Youth Ministry and The Vision of Catholic Youth Ministry: Fundamentals, Theory and Practice through Saint Mary’s Press, Be A Champion for Youth: Standing With, By and For Young People, co-authored with his wife, Maggie, and his newest book, Raising Happy, Healthy and Holy Teenagers: A Primer for Parents through NFCYM.
Bob is a volunteer in his parish youth ministry and catechetical program at St. Francis of Assisi Parish in Fulton, MD. Bob has a BS in Sociology/Theology from St. Joseph’s University, an MA in Religious Education from LaSalle University and a D.Min. from the Graduate Theological Foundation in Indiana. Bob is adjunct faculty at St. John’s University, Collegeville, MN, the University of Dallas, and at the Catholic University of America. His hobbies include rock climbing, cycling, and grandparenting!
As public relations experts, we explore stories from every angle. We are storytellers that leverage platforms to foster an authentic culture of encounter, amplifying your mission and brand.
PR/MARKETING SERVICES:
• Communications + marketing strategy
• Public relations, media relations
• Copywriting, marketing communications
• Video + digital communications
We build relationships between communities and organizations through various channels. Our digital marketers engage communities in conversations to enhance your mission effectiveness.
DIGITAL + SOCIAL ENGAGEMENT:
• Content marketing strategy and management
• Organic SEO
• Website design, development, web copywriting
• Outreach and engagement by key influencers
We bring stories to life. We make them memorable. Our creative team craft unforgettable stories in the light of the Gospel to move audiences and build capacity.
CREATIVE DEVELOPMENT SERVICES:
• Branding and identity development
• Graphic design
• Print + collateral
• Photography
• Video, digital and mobile production